Barbara Aschermayer
Performance Marketing Ninja
- Performance marketer, strategist and digital growth driver
- Specialization in performance marketing, data-driven growth strategies, campaign planning and operational implementation in the field of paid media, digital business models and e-commerce
- 10+ years of experience in international performance marketing and scaling digital business models (travel, finance, e-commerce, health, tech)
- Successful in setting up, managing and optimizing multi-channel campaigns with a focus on ROI, CAC and LTV
- Combines strategic thinking with hands-on mentality, analytical strength with performance drive and passion for testing, scaling and sustainable growth
- Dog lover, outdoor enthusiast and ambitious show jumper
Barbara Aschermayer
since 2025
Growth Ninjas GmbH
Performance Marketing Ninja
since 2025
since 2024
Heyrise
Performance Marketing Consultant
since 2024
2020-2021
Maternity leave
2020-2021
since 2020
Simply Digital
Online Marketing Consulting
since 2020
2013-2020
TourRadar
Head of Performance Marketing
2013-2020
2019-2021
Project Management
Digital marketing for Heineken
2019-2021
2012-2013
iProspect
Junior Communication Consultant – Digital
2012-2013
